Be Our Guest: Celebrate 35 Years of Beauty and the Beast with New Merchandise
Celebrate 35 years of Beauty and the Beast with a curated look at the new anniversary merch—dolls, Loungefly pieces, plush, jewelry, puzzles, and park exclusives.

Quick take for collectors
Disney's 35th anniversary line leans into the film’s romantic, storybook charm: limited-edition dolls in library attire, plush that echo the film’s costume details, Loungefly and Dooney & Bourke bags with ballroom and rose motifs, and a mix of Park, Store and brand-exclusive pieces. There’s something here for toy collectors, bag lovers, pin hunters, and tabletop display fans alike.
Must-see pieces from the drop
Standouts mentioned in the announcement include the Belle and the Beast limited-edition dolls styled in their “library” looks; a detailed Beast plush that echoes his blue-and-gold ensemble; the Enchanted Mirror both as a plush in the Disney Iconics family and as an interactive collectible that lights up and plays music; a 1,000-piece stained-glass style Disney Signature puzzle; Dooney & Bourke crossbody and wallet featuring the ballroom scene; several Loungefly pieces (Belle cameo mini backpack, rose crossbody, and a mystery-pin box) with select items noted to arrive November 20 on Loungefly.com; and themed smalls such as Urupocha-Chan plush variants from Disney Store Japan and themed drinkware and tabletop pieces.
Where items live and what’s exclusive
The announcement calls out a mix of outlets: Disney Store exclusives, Disney Parks availability for select products, Disney Store Japan designs, and brand partners like Loungefly, Dooney & Bourke, Pandora, BoxLunch, and Corkcicle. A few pieces are tagged as Disney Parks exclusives or Disney Store exclusives, and some Loungefly items are specifically slated for a November 20 release on Loungefly.com. The Disney Iconics mirror debuted at D23 and joins that line of park- and fandom-focused soft goods.
Collector notes: display, care and what to watch
Materials mentioned range from satin, lace and embroidered trims to faux suede and detailed sculpting—treat delicate trims and embroidery like any treasured textile: keep them out of direct sunlight, dust with a soft brush, and avoid damp storage. Plush and fabric bags benefit from breathable display spots; pins and small hard-goods are happiest on cork or soft-lined pin boards to protect enamel and clasps. For interactive items with lights or sound, check battery access and pick a stable display that protects buttons and switches. Finally, keep an eye on the Disney Parks Blog for official photo drops and updates—the announcement itself highlights additional reveals and retailer-specific pieces.